{"id":119720,"date":"2026-04-24T13:52:28","date_gmt":"2026-04-24T13:52:28","guid":{"rendered":"https:\/\/joaofilipeaguiar.pt\/?page_id=119720"},"modified":"2026-04-28T17:28:41","modified_gmt":"2026-04-28T17:28:41","slug":"retrato-editorial-branding__","status":"publish","type":"page","link":"https:\/\/joaofilipeaguiar.pt\/en\/retrato-editorial-branding__\/","title":{"rendered":"RETRATO EDITORIAL \/ BRANDING_ _"},"content":{"rendered":"<section style=\"font-family: 'Inter',sans-serif; color: #111; line-height: 1.6;\"><!-- HERO -->\n<div style=\"width: 100%; height: 85vh; position: relative; background-image: url('https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2026\/04\/SF-Silvia-Esteves-Nov-2025-42-e1777040177555.jpg'); background-size: cover; background-position: center;\">\n<div style=\"position: absolute; inset: 0; background: linear-gradient(90deg, rgba(255, 255, 255, 0.7) 25%, rgba(255, 255, 255, 0) 75%;\"><\/div>\n<div style=\"position: absolute; top: 50%; left: 8%; transform: translateY(-50%); max-width: 520px; color: #333333;\">\n<div style=\"font-size: 11px; letter-spacing: 2px; text-transform: uppercase; opacity: 0.7; margin-bottom: 16px;\">Lisboa \u00b7 Retrato editorial \/ branding<\/div>\n<h1 style=\"font-size: 54px; line-height: 1.05; letter-spacing: -1.5px; margin-bottom: 16px;\"><span style=\"color: #333333;\">Simplicidade. Presen\u00e7a.<\/span><\/h1>\n<p style=\"font-size: 17px; opacity: 0.85; margin-bottom: 24px;\"><span style=\"color: #333333;\">For leaders, creators, and professionals who want to control how they are perceived.<\/span><\/p>\n\n<div style=\"display: flex; gap: 10px; align-items: center;\">\n\n<a style=\"display: inline-flex; align-items: center; justify-content: center; background: #333333; color: #ffffff; padding: 11px 22px; text-decoration: none; font-size: 13px; border-radius: 3px;\" href=\"#contacto\">Request a quote\n<\/a>\n\n<a style=\"display: inline-flex; align-items: center; justify-content: center; border: 1px solid rgba(0,0,0,0.6); color: #000000; padding: 11px 22px; text-decoration: none; font-size: 13px; border-radius: 3px;\" href=\"#portfolio\">View portraits\n<\/a>\n\n<\/div>\n<\/div>\n<\/div>\n<!-- CONTE\u00daDO -->\n<div style=\"max-width: 1200px; margin: 0 auto; padding: 100px 20px;\">\n\n<!-- INTRO -->\n<div style=\"max-width: 720px; margin-bottom: 80px;\">\n<h2 style=\"font-size: 34px; line-height: 1.2; margin-bottom: 20px;\">More than a photograph<\/h2>\n<p style=\"font-size: 18px; color: #555;\">Este tipo de retrato vai para al\u00e9m da apar\u00eancia.\n\u00c9 sobre comunicar quem \u00e9, o que representa e o lugar que ocupa.<\/p>\n\n<\/div>\n<!-- POSICIONAMENTO -->\n<div style=\"display: flex; gap: 80px; flex-wrap: wrap; margin-bottom: 100px;\">\n<div style=\"flex: 1; min-width: 260px;\">\n<h3 style=\"margin-bottom: 10px;\">Leadership<\/h3>\n<p style=\"color: #666;\">Imagem com presen\u00e7a e autoridade.<\/p>\n\n<\/div>\n<div style=\"flex: 1; min-width: 260px;\">\n<h3 style=\"margin-bottom: 10px;\">Narrative<\/h3>\n<p style=\"color: #666;\">Portraits that tell a story.<\/p>\n\n<\/div>\n<div style=\"flex: 1; min-width: 260px;\">\n<h3 style=\"margin-bottom: 10px;\">Differentiation<\/h3>\n<p style=\"color: #666;\">N\u00e3o \u00e9 um headshot \u2014 \u00e9 posicionamento.<\/p>\n\n<\/div>\n<\/div>\n<!-- PROCESSO -->\n<div style=\"margin-bottom: 100px;\">\n<h2 style=\"font-size: 30px; margin-bottom: 30px;\">How does it work<\/h2>\n<div style=\"display: flex; gap: 40px; flex-wrap: wrap;\">\n<div style=\"flex: 1; min-width: 220px;\"><strong>Creative Direction<\/strong>\n<p style=\"color: #666;\">Definition of image, style, and intent.<\/p>\n\n<\/div>\n<div style=\"flex: 1; min-width: 220px;\"><strong>Session<\/strong>\n<p style=\"color: #666;\">Continuous guidance during the shoot.<\/p>\n\n<\/div>\n<div style=\"flex: 1; min-width: 220px;\"><strong>Editing<\/strong>\n<p style=\"color: #666;\">Careful selection and treatment.<\/p>\n\n<\/div>\n<\/div>\n<\/div>\n<!-- PORTF\u00d3LIO -->\n<div id=\"portfolio\" style=\"margin-bottom: 5px;\">\n<div style=\"display: grid; grid-template-columns: repeat(4,1fr); gap: 2px;\">\n<div style=\"aspect-ratio: 3\/2; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2026\/01\/SF-Silvia-Esteves-Nov-2025-24.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 3\/2; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2025\/10\/SF-Joao-Torres-Out-2025-21.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 3\/2; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2025\/10\/SF-Joao-e-Filipe-Torres-Out-2025-14.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 3\/2; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2026\/04\/SF-Silvia-Esteves-Nov-2025-1.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 2\/3; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2026\/04\/SF-Joao-e-Filipe-Torres-Out-2025-3.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 2\/3; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2025\/10\/SF-Joao-e-Filipe-Torres-Out-2025-3.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 2\/3; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2025\/10\/SF-Joao-Torres-Out-2025-13-e1761696474965.jpg\" \/><\/div>\n<div style=\"aspect-ratio: 2\/3; overflow: hidden;\"><img decoding=\"async\" style=\"width: 100%; height: 100%; object-fit: cover;\" src=\"https:\/\/joaofilipeaguiar.pt\/wp-content\/uploads\/2025\/10\/SF-Joao-e-Filipe-Torres-Out-2025-8.jpg\" \/><\/div>\n<\/div>\n<\/div>\n<!-- CTA -->\n<div id=\"contacto\" style=\"margin-bottom: 8px;\">\n  <div style=\"text-align: center; padding-top: 40px; border-top: 1px solid #eee;\">\n\n    <h2 style=\"font-size: 26px; margin-bottom: 10px;\">\n      More than a portrait.\n    <\/h2>\n\n    <p style=\"color: #666; margin-bottom: 30px;\">\n      Partilhe o contexto e objectivos \u2013 respondo com uma proposta ajustada.\n    <\/p>\n\n    <!-- BOT\u00d5ES -->\n    <div style=\"      display: flex;      justify-content: center;      gap: 15px;      flex-wrap: wrap;    \">\n\n      <!-- EMAIL -->\n      <a href=\"mailto:jfa@joaofilipeaguiar.pt?subject=Pedido de proposta\"\n         style=\"           display:inline-flex;           align-items:center;           justify-content:center;           background:#111;           color:#fff;           padding:11px 22px;           text-decoration:none;           font-size:14px;           border-radius:3px;         \">\n        Get in touch\n      <\/a>\n\n      <!-- WHATSAPP -->\n      <a href=\"https:\/\/wa.me\/351912659442?text=Ol\u00e1,%20vi%20o%20seu%20trabalho%20e%20gostava%20de%20falar%20sobre%20um%20projeto.\" target=\"_blank\" rel=\"noopener\" style=\"           display:inline-flex;           align-items:center;           justify-content:center;           background:#25D366;           color:#fff;           padding:11px 22px;           text-decoration:none;           font-size:14px;           border-radius:3px;         \">\n        Start conversation\n      <\/a>\n\n    <\/div><\/div>\n<\/section>\n\n<div style=\"max-width:1200px; margin:0 auto; padding:20px 20px;\">\n<nav style=\"color: #0d5c8a; font-style:normal;font-weight:700;\" class=\"has-text-color has-background has-white-background-color items-justified-space-between wp-block-navigation is-horizontal is-content-justification-space-between is-layout-flex wp-container-core-navigation-is-layout-1 wp-block-navigation-is-layout-flex\" aria-label=\"menu\"><ul style=\"color: #0d5c8a; font-style:normal;font-weight:700;\" class=\"wp-block-navigation__container has-text-color has-background has-white-background-color items-justified-space-between wp-block-navigation\"><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\" href=\"https:\/\/joaofilipeaguiar.pt\/en\/headshots-lisboa\/\"><span class=\"wp-block-navigation-item__label\">HEADSHOT LISBOA<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\" href=\"https:\/\/joaofilipeaguiar.pt\/en\/retrato-editorial-branding\/\"><span class=\"wp-block-navigation-item__label\">RETRATO EDITORIAL  \/ BRANDING<\/span><\/a><\/li><li class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\" href=\"https:\/\/joaofilipeaguiar.pt\/en\/trabalhos\/\"><span class=\"wp-block-navigation-item__label\">TRABALHOS \/ PROJECTOS<\/span><\/a><\/li><li style=\"font-style:normal;font-weight:300;text-decoration:underline;\" class=\"wp-block-navigation-item wp-block-navigation-link\"><a class=\"wp-block-navigation-item__content\" href=\"https:\/\/joaofilipeaguiar.pt\/en\/contacto\/\"><span class=\"wp-block-navigation-item__label\">CONTACTO<\/span><\/a><\/li><\/ul><\/nav>","protected":false},"excerpt":{"rendered":"<p>body:not(.home) header {<br \/>\n  padding-top: 0;<br \/>\n  padding-bottom: 0;<br \/>\n}<\/p>\n<p>body:not(.home) .wp-site-blocks > *:first-child {<br \/>\n  margin-top: 0;<br \/>\n}<\/p>","protected":false},"author":71,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"template-page-builder.php","meta":{"om_disable_all_campaigns":false,"_vp_format_video_url":"","_vp_image_focal_point":[],"footnotes":""},"class_list":["post-119720","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/pages\/119720"}],"collection":[{"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/users\/71"}],"replies":[{"embeddable":true,"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/comments?post=119720"}],"version-history":[{"count":71,"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/pages\/119720\/revisions"}],"predecessor-version":[{"id":120626,"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/pages\/119720\/revisions\/120626"}],"wp:attachment":[{"href":"https:\/\/joaofilipeaguiar.pt\/en\/wp-json\/wp\/v2\/media?parent=119720"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}